- 150th Branding
- Design Elements
- Brand Symposium
Tungsten works best in headlines large and small. It draws attention to our messages with its tall, condensed letter forms. Tungsten is usually set in all caps and looks best when letterspaced tightly.
Tungsten is available in eight weights ranging from Black to Thin.
To gain access to the Tungsten font files, you must complete the font request form.
Orgon Slab is both technical and friendly. It’s best used as a text face and as a complement to Tungsten in larger headlines. Orgon Slab is clear and readible in all applications.
Orgon Slab is available in eight weights ranging from Black to Thin, all with matching italics.
Orgon slab is available on all campus computers. If your computer does not have Orgon Slab installed, please contact the IT Help Desk.
TSTAR Mono has a highly technical feel. It is intended only for callouts and captions, but when used tastefully, it adds character and style to our layouts.
To gain access to the TSTAR Mono Round font files, you must complete the font request form.
Certain typefaces work best for certain applications, so take note of which typefaces are used where and how they are used.
Remember: We always strive for strong hierarchy and legibility. When using our typefaces, make sure to always take the time to set text to Optical Tracking and to manually adjust the kerning when needed. These details make us look professional and greatly improve the readability of our type.